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The GREEN GLOBE 21 Path will extend involvement, encourage performance and strengthen the brand for consumer recognition. It not only focuses on corporate and community improvement systems, but also addresses global environmental concerns — with a priority on Greenhouse Gas reduction.



GREEN GLOBE 21's 2001 product has been upgraded into a three-stage process (ABC) for Companies, Communities and Consumers.


ABC is quite simply the best way to achieve sustainable travel and & tourism development. Developed along the principles of wise growth in response to the growing number of people who want to travel wisely.



The Green Globe 21 Path to Sustainable Tourism

A: Affiliates. Affiliated companies, communities, suppliers or professionals form part of those who wish to gain a foothold in sustainable tourism and access a whole range of support and information sources in order to not only be officially recognised as environmentally sound; but to support and spread an eco-conscious belief in a productive and interesting way.



B: Benchmarking. Benchmarking companies and communities are on the second step of the pathway towards sustainable travel & tourism. Benchmarking companies and communities have access to the GREEN GLOBE 21 web site which provides them with information on benchmarking. They receive a sustainability assessment and are assisted in their progress towards their next step on the GREEN GLOBE 21 pathway, Certification. While they are progressing along the B path they also receive more cost reducing information and even greater market profile from the GREEN GLOBE 21 web site.


C: Certifying. Certified companies and communities have travelled further along the GREEN GLOBE 21 Path to sustainable travel & tourism. But the journey doesn’t end here. Sustainability is a dynamic concept and GREEN GLOBE 21 members continually strive to better their performance. Certified members have their performance independently assessed and audited. Audits take place regularly to ensure that performance levels are maintained or improved. These elite travel & tourism companies and communities hold premier position on the GREEN GLOBE 21 web site. They continue to access the GREEN GLOBE 21 passworded site and all of the benefits from their membership.




Green Globe 21, 7 St Stephens Court, St Stephens Road,
Bournemouth BH2 6LA, United Kingdom
Tel: +44 (0)1202 312001, Fax: +44 (0)1202 312002,
E-mail: [email protected]