Center of Studies on the Tourist Economy (CISET)

CISET is an international centre of tourism economic studies established in 1991 by the University Ca' Foscari of Venice, the Italian Touring Club and the Veneto Regional Government. It is incorporated as a non profit research organisation.

CISET is an Affiliate Member of the World Tourism Organization.

According to the provisions of its statute, CISET mission is to carry out research and studies on tourism with particular attention being paid to its national and international, regional and local, Italian and foreign economic aspects. CISET also carries out post-graduate training activities, as the organisation of a Master's Degree in the CISET achieves its objectives by the continuous and synergic approach between post-graduate and managerial training activities and research activities, which are directly carried out by CISET itself or in collaboration with international organisations, also in order to form a class of researchers and well-trained competitive operators.

A list of activities run by the Centre has been provided below. Papers reporting the principal research results are available at its Secretariat.

The organisational structure

The President
The position is held by the Rector of the University Ca' Foscari of Venice, or his delegate. He is the Chairman of the Assembly and of the Board of Directors and takes care of enforcing their resolutions. Since 12 February 1997, Prof. Maurizio Rispoli has become Rector of the University Ca' Foscari of Venice and also CISET President.

The Assembly
It is formed by the representatives of the three founder members.

The Board of Directors
Made up by seven members (the President, three Directors designated by the founder members and three elected by the Assembly), it directs, promotes, manages and controls the activities of the Centre in pursuance of the Statute.
Current members:
Prof. Maurizio Rispoli (President), Prof. Guglielmo Garlato, Prof. Francesco Mason, Dr. Maria Carla Macola, Dr. Armando Peres, Dr. Romano Toppan.

The Scientific Committee
Constituted by researchers and experts in tourism economics, it gives scientific opinions and makes proposals on the activities carried out by the Centre.
Current members:
The designations for 1998-2000 are still under discussion.

The Auditors' Committee
The Director and the staff
CISET's activities are co-ordinated by:

• Dr. Mara Manente, who is also the Director of the Centre,
• Dr. Valeria Minghetti, Tourism Research and Statistics,
• Dr. Maria Carla Furlan, Tourism Education and Training and also Tutor of the Master's course in Economics and Management of Tourism.

• Methodologies to evaluate the macro-economic impact of tourism at national and local level.
• Survey on short term expectations of tourism operators.
• Econometric models to forecast tourist flows:

• Research on 'Tourism in cities of art'.

• 'Cultural tourism', EC commissioned research programme co-ordinated by the European Association for Leisure and Education (ATLAS)
• 'Techniques to establish carrying capacity for visitors to areas of cultural heritage in Europe', EC commissioned research programme co-ordinated by Oxford Brookes University
• 'Art cities and visitors flow', in collaboration with UNESCO and other international research organisations
• 'Alternative tourism routes in cities of art', EC commissioned research, in collaboration with EURICUR (University of Rotterdam) and UNESCO-ROSTE
• 'Sustainable tourism in the minor islands in the South of Italy', commissioned by the Italian Government - Tourism Dept
• 'Impacts and challenges of future labour markets for systems of education and training in tourism', in the Alpine Region of Austria, France and Italy, EC commissioned research programme co-ordinated by ITD of Innsbruck University
• 'Research on tourist expenditure in the Veneto Region: characteristics and macro-economic impacts', commissioned by the Veneto Region
• Evaluation of the macro-economic impacts of tourism in Italy, elaborated annually to be included in the Report on Italian Tourism
• 'Education and training mission to Uzbekistan', commissioned by the World Tourism Organization (WTO)
• 'Mobility, tourism and the South of Italy', commissioned by the Italian Railways
• 'Applications of telecommunications and telematics for an optimal management of the activities in the field of tourism', commissioned by TELECOM Italia
• 'Tourism statistics in 12 Countries of the Mediterranean area', in collaboration with Gruppo CLAS (Milan), commissioned by EUROSTAT, the statistical office of the European Communities

• 'Reference manual on design and implementation of surveys of inbound tourism to an area', in collaboration with Gruppo CLAS (Milan), commissioned by EUROSTAT
• Collaboration with the Italian Touring Club (TCI) to draw up "A plan to revitalise winter tourism in a mountain resort on the Etna in Sicily", commissioned to TCI by the Province of Catania
• Research and analysis commissioned by the Veneto Region to draft the Regional Tourism Promotion Plan 1998/2000
• Research and analysis on the demand of hotel and congress services in Rome in the years 2000-2010, commissioned by Luiss Management
• Collaboration with Gruppo CLAS and EUROSTAT on tourism satellite accounts and the Community methodology on tourism statistics

• Permanent collaboration with the Italian Ministry for Cultural and Environmental Resources for the main themes concerning the impact of tourism on artistic and cultural resources; in particular, a first study monitoring the archaeological area of Pompei-Ercolano
• Annual forecasts of international tourist flows to the Veneto Region, commissioned by the Federazione dell'Industria del Veneto
• Collaboration with the Tourism Dept. of the Valle d'Aosta Region to carry out studies and surveys on alpine tourism
• Collaboration with EUROSTAT in the MEDTOUR Programme on Mediterranean co-operation in the field of tourism statistics. In particular, CISET Director is member of the MEDTOUR Task Force and is one of the trainers of the course "Step towards convergence: understanding the community system on Tourism" (Madrid, 26 February - 4 March 1998) organised by TES Institute for representatives of the central statistical offices of 12 Mediterranean Countries

• Organisation of a Master's degree in the "Economics and Management of Tourism".

• 1993-97: Scientific co-ordination of the School for the Economics and Management of Alpine Tourism, in collaboration with the Provincial Government of Bolzano
• Since 1996: Consultant for the "SLOT-Salerno" project, aimed to realise a tourism education service for operators in the area of Salerno (in the Southern Italy), commissioned by the 'Società per l'Imprenditoria Giovanile' (an association supporting young entrepreneurs)
• 1997: Organisation of two TCI-CISET co-branded teaching seminars for public and private tourism operators on the following themes: local public/private partnerships to promote tourism and the city marketing
• Autumn 1997: Scientific co-ordination of teaching seminars for hoteliers on the themes of marketing, programming and financial control, commissioned by GP Dati Hotel Service, a company operating in the Northeast of Italy and specialised in office automation and computing
• March - April 1998: Scientific co-ordination of seminars on marketing and merchandising for the front-office personnel of Hotel SOFITEL in Venice
• May 1998: Scientific co-ordination of a training course to start young people off on tourism careers, in collaboration with the Municipality of Forte dei Marmi (Tuscany) and ANCOTUR, the national association of tourist municipalities
• 1998: Organisation of a second cycle of TCI-CISET co-branded teaching seminars. The first seminar on "Cultural heritage and new technologies" will be held at Villa Mocenigo on 21-23 May 1998

• International Conference "Tourism and the City in the Nineties", Venice, 2-3 December 1992, in collaboration with Erasmus University Rotterdam and UNESCO-ROSTE
• International Conference "Forecasting Tourism Demand. Theory and the case of Italy", Venice, 10-11 December 1993
• International Seminar " Alternative Tourism Routes in Cities of Art", Venice, 24-25 June 1995
• '30th Meeting of the Tourist Research Centre', Venice, 7-10 April 1995
• Collaboration with ISTAT, EUROSTAT and OECD for the scientific organisation of the '2nd International Forum on Tourism Statistics', Venice, 30 May - 2 June 1995
• Collaboration with Forum per la Laguna and European Community for the scientific organisation of the International Conference 'The Sustainability of Urban Tourism', Venice, 16-17 June 1995
• International Seminar 'Impact and Challenges of Future Labour Markets for Systems of Education and Training in Tourism in Austria, Italy and France', in collaboration with Innsbruck University and University of Chambéry-Savoie, Venice, 30 June 1995
• Workshop 'Applications of telecommunications and telematics for an optimal management of the activities in the field of tourism', in collaboration with Centro Studi San Salvador - TELECOM Italia S.p.A., Venice, 8 November 1996
• International conference 'Competing in Tourism through Quality', in collaboration with the World Tourism Organisation (WTO), to be held in Venice on 12-13 December 1997
• Collaboration with Consorzio Venezia Ricerche for the scientific organisation of the Tourism Session of the International Conference "CABOTO 98. The electronic commerce to the year 2000. What opportunities for SMEs?", Venice, 26-27 February 1998

Among the publications of the Centre, the following is of particular reference to Tourism and the Enviornment :

Tourism in Heritage Cities - An international, comparative investigation into Tourism and its Management in Aix-en-Provence, Amsterdam, Bruges, Florence, Oxford, Salzburg, and Venice, Guiseppe Goti, Jan van der Borg, 1995


Master in Economics and Management of Tourism

Length of course
One year with daily attendance.

Enrolment fee
The enrolment fee is 9,000,000 Lire + VAT to be paid in two instalments, the first at the beginning of the course and the second by the end of February.
A few scholarships will be available.

Course outline
The Master's course, organised by CISET (International Centre of Studies on the Tourist Economy), together with the Department of Economics and Business Administration of the University of Venice, trains professional figures to work at the administrative and managerial levels in the private and public tourist system in Italy.

The course is divided into the following phases: preparatory cycle, introductory cycle, central cycle, practical experience in firms working in various fields of the sector, and an oral exam with the discussion of a final dissertation.

The teaching is held in Villa Mocenigo, in Oriago on the Brenta Riviera, about 15 kilometres from Venice.
A certificate of attendance and final assessment will be issued at the end of the course.

The course is directed by Prof. Maurizio Rispoli, Rector of the University of Venice. The teaching staff are university professors from Italy and abroad, and experts who work in the travel and tourism sectors.

Prerequisites
The Master's course is open to those who have a degree from an Italian or foreign university, and to those with a high school certificate who can attest technical qualification and considerable managerial experience in the tourism field.
Certification of the student's knowledge of English is required. A maximum number of 30 places is available, and the selection process includes an attitudinal test and an interview.

Course Subjects
1. Economics of Tourism and Heritage
2. Business Organization and Management
3. Human Resources Management
4. Programming and Financial Control
5. Marketing
6. Finance
7. Law
8. Policy and Planning for Tourism
9. English for Tourism
10. Computerised Systems for Tourism

Academic Year 1998-1999
The Master's course for the Academic year 1998-1999 starts November 1998 and is structured as follows:

PREPARATORY CYCLE: (2 weeks, November 1998)
This is intended to impart the basic notions of mathematics, statistics, national accounting, book-keeping, company balance-sheets and commercial law, with the purpose of bringing the participants to a homogeneous level of preparation.

INTRODUCTORY CYCLE: (5 weeks, November - December 1998)
This is intended to provide a basic introduction to tourist phenomena (definitions, concepts, data, etc.).

CENTRAL CYCLE: (20 weeks, January - May 1999)
The purpose is to provide the participants with, beside an interdisciplinary preparation, the means and techniques that in the different research and application fields will be a support for the managerial role, for co-ordination, and for decision making in general - not only regarding the problems encountered by enterprises, but also the "tourism policy" that Public Bodies at various levels of responsibility are called upon to elaborate an carry out.

FIELD EXPERIENCE (June - September 1999)
This period of practical application is carried out in the offices of Public Bodies with competence in the tourism sector, or in tourist enterprises.

MASTER'S THESIS (October 1999)
The course of studies concludes with the presentation of a Thesis on a subject agreed upon with a teacher of the course, and may also deal with the practical results obtained during the field experience.

Opening hours 9.00 a.m. to 6.00 p.m., Monday to Friday (except bank holidays)

E-mail addresses (different from those listed below):

§ Mara Manente	Director	[email protected]
§ Valeria Minghetti	Tourism Research and Statistics	[email protected]
§ Maria Carla Furlan	Tourism Education and Training	[email protected]
§ Maria Elena Artusi	CISET Secretariat	[email protected]
§ Silvia Begelle	Secretariat of the Master's course in the Economics and Management of Tourism	[email protected]
§ Laura Andreatta	Tutor of the Master's course in the Economics and Management of Tourism	[email protected]

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Information Source

Prepared by ...
Dr. Mara Manente
Director, CISET-International Center of Studies on the Tourist Economy
Villa Mocenigo - Riviera San Pietro, 83, 30030 Oriago di Mira (VE), Italy
Telephone +39 41 5630 924/842 Facsimile +39 41 5630 620/510
E-Mail [email protected] Web URL http://helios.unive.it/~ciset